Sakar Teams Up With Mattel to Launch Barbie® Accessories!

Published on Tuesday, 3rd October 2017

Sakar is excited to announce their launch of a range of Barbie consumer electronic accessories debuting this Fall with long-time licensing partner Mattel. The Barbie Molded Walkie Talkies are a great brand addition to the already successful Sakar Walkie Talkie line. Pair it with a Barbie Flashlight and it is the perfect set for adventurous kids!

  

DALLAS (October 3-4-- Dallas Toy Fair Booth 12-1404): Sakar is excited to announce their launch of a range of Barbie consumer electronic accessories debuting this Fall with long-time licensing partner Mattel. The Barbie Molded Walkie Talkies are a great brand addition to the already successful Sakar Walkie Talkie line. Pair it with a Barbie Flashlight and it is the perfect set for adventurous kids!

The Barbie Molded Kid-Safe headphones, Walkie Talkies and Barbie Flashlight, priced from $8.99-19.99 are expected to hit shelves late October. The Molded Kid-Safe headphones offer an innovative design to bring the music party straight to your child’s ears and incorporates volume limiting technology to for safe music fun. The consumer electronics give kids another way to bring Barbie with them on any adventure. In addition to the products currently available, Sakar will be offering a range of Blue-tooth and CD+G karaokes, musical instruments, dance mats and more.

Sakar has also created a separate cost-friendly line specifically for stores such as Burlington Coat Factory, TJ Maxx & Ross. This line will also include walkie talkies, flashlights, headphones, mics, musical instruments and more – all at price-sensitive ranges.

About Sakar International

Sakar International, Inc. is a leading provider of consumer electronics and accessories. With a rich heritage of technology innovation since 1977, Sakar has developed a global presence by consistently evolving alongside technology to develop on-trend, cutting-edge products. Sakar licenses over 40 major entertainment and corporate brands and has maintained a diverse portfolio of product offerings, including digital and action cameras, audio and mobile accessories, karaoke machines, musical instruments and additional youth electronics. Sakar is the parent company to Vivitar, a full-spectrum consumer tech company specializing in the production of cameras, camcorders, mobile accessories, and health and wellness products. Sakar is headquartered in Edison, NJ, with additional offices in the United Kingdom, Canada, Latin America, Australia, Hong Kong and China. For more information, visit www.sakar.com.

SAKAR MEDIA CONTACT:

Ashley Willis Account Manager, Resound Marketing

609-279-0050 x 105

732-500-2735 (m)

ashley@resoundmarketing.com

@Resoundagency | @ashleywilliss